At Tapadoo we like to share what we’re learning. On our blog you can find updates about our projects and our thoughts on where the mobile app industry is headed.
So you've more than likely heard about the Hook Model for creating habits with apps, or more importantly, turning your app into a habit-forming product. That's the purpose of the Hook Model. It helps product owners identify if their app can become a habit for users...
Your user’s experience can be mapped almost directly to the performance of your web or mobile application. You’ve likely heard how slow load speeds can negatively impact engagement and retention of users, but you may not have considered how fast load speeds can impact...
Many app developers think that the number of downloads is a sign of success for their app. While this is true to some extent, getting users to keep coming back to your app after they've downloaded it is the real success. App Store Optimisation is a great way to get...
A lot of the time these terms UI and UX design are used interchangeably however, they stand for two separate things. To understand the difference between user interface (UI) and user experience (UX) design let's take a step back and understand what each term stands...
"The best onboarding is no onboarding." Orla Fagan, Lead UX/UI Designer, Tapadoo Our lead UX/UI designer says that all onboarding causes friction and gets in the way of a user using your app for its purpose. If the apps UI is intuitive enough then there shouldn't be a...
How a user first enters your app is an important experience. It's the first opportunity for the brand to build trust and set the users expectations. Depending on the type of product, the app onboarding experience will be different. Over the next few minutes, we'll...
I started working at Tapadoo fresh out of college as a UI/UX intern. I had some previous work experience in graphic design but was new to the professional world of UI and UX. The theory I had learned in college held true, but a lot of the technical stuff, especially...
Are you interested in a career in UX design? If so, have a read of this post which outlines the difference between UX design and graphic design. And what you can do to become a UX designer. What is UX design? Designers: we’re all designers, and in a sense we’re all UX...
UX design strategy When working with a new client on a UX design strategy for their mobile app they lay out their full requirements and product goals. The session generally starts with an ambitious statement or goal from the client; We're gonna make an app that does...
There’s a lot of demand for UI/UX designers at the moment. And you’ll see job descriptions looking for skills in certain areas like graphic design, human centred design, wire framing etc and knowledge of programs like Sketch, Photoshop, Illustrator, InVision, Balsamiq...