We like to blog.

At Tapadoo we like to share what we’re learning. On our blog you can find updates about our projects and our thoughts on where the mobile app industry is headed.

3 Types of in-app communication

3 Types of in-app communication

1. Push notifications Push notifications, although not technically in-app communication, is a form of communication for your app. The difference between push notifications and in-app messages and the message centre is that push messages can be sent outside the app....

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Swift JSON Date Formatting

Swift JSON Date Formatting

Confused by fractional components appearing in your JSON when using unix timestamps? See the custom formatters below for a way to get back to integers if that's what you need for your API JSON is the de facto way of sending and receiving data from APIs these days. And...

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4 things to consider before sending push notications

4 things to consider before sending push notications

We got into a discussion in the office this morning about the use of push notifications, and in particular, how we advise clients on the best use of push. You see, marketing people like the idea of push. They see it as a “channel” to get in touch with their users. But...

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5 Ways to Use Social Media to Promote Your App

5 Ways to Use Social Media to Promote Your App

Social media is a great way to promote your app. You can use it to grow the user base of your app and to engage existing users. It brings a global audience and allows specific targeting of your ideal user. It's also cost-effective compared to other user acquisition...

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Was announcing a $999 stand a mis-step? I think so

Was announcing a $999 stand a mis-step? I think so

WWDC is a special place for me. I first visited in 2009, and went to every one between 2011 and 2017. It starts with the keynote, which is where Apple tells us what's coming in iOS, MacOS and usually some new capabilities or tools is it making available for...

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